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Mercedes-Benz let people interact with their car keys

In quite a stroke of genius, Mercedes-Benz in Berlin have come up with an innovative way that let’s people control an interactive billboard. By pointing their electronic car key at the billboard ad, viewers were treated to a series of interesting video clips, each designed to showcase the amazing space of their new van. Some were even treated to a free test drive for opening the door to reveal an empty van. It’s a simple idea and an extremely nice use of a technology that many people carry around regularly. Very nice work. 

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