out of the box :: The awesome world of digital Avatar

Notes

You Vs. Cat - Let the iPad tournament commence

Just this week, Friskies have launched a new iPad app that takes their previous ‘apps for cats’ campaign a little further. Their new app is the first globally that sees you competing against your cat. It’s a bizarre concept I know, and from what I’ve seen of the app in action, cats literally have no idea what’s going on. However, despite that, it seems that Cats are currently winning, with a scoreboard constantly refreshed on their facebook page. At time of writing cats are beating humans by over 50,000. Go my little feline friends!

What do you guys think to apps like this? Genius, or completely useless?