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Posts tagged Experimental

Posted 11 months ago

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Chrome Web Labs

Last week, I reported the partnership between lego and google chrome which saw users building anything they wanted on google maps. Hot off this news, we see another unique partnership that sees 5 experiments brought to life at the Science Museum. Little is known about how these will all play out, but the teaser above does hint at some interesting social and musical real world installations. It will be very interesting to see how people can interact thorugh their browser with the real world this summer. 

Put the site in your bookmarks people, it could get exciting.

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Posted 1 year ago

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Ponk - A Interactive Kinect Experiment

We are starting to see some very inventive uses for Microsofts Kinect technology crop up around the internet. From the slightly morbid Russian Roulette hack through to this recent interactive ad for Autism that challenges people to make eye contact with the child.

This use of Kinect though oozes character. With bright, vibrant almost MTV-style graphics, you can really see something like this taking off in a local arcade. It also makes clever use of real-world objects and integrates them seamlessly into the virtual game. The vast array of ideas that are popping up have me really excited to see what the future holds for Kinect. Minority Report here we come!

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Posted 1 year ago

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The interactive & experimental pop-up cafe

Made for the World Design Capital 2012 in Helsinki, this pop-up cafe is not short on cool, fun ideas. People were invited to have fun by controlling tables and chairs from the website or through their mobile. Some really nice use of technology combined with real-world, human feedback makes for something that looks extremely cool to interact and play with. A great example of technology can be used as a vehicle for fun when used correctly.

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Posted 1 year ago

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ESPN - Human Twitter

Straight from Wieden & Kennedy (yes, we know you did Old Spice guys), this is a great use of Twitter in the real world. To take part, users simply tweet the hashtag #humantwitter, then their tweets were shown on TV through people holding up signs. 

Apparently it wasn’t done for any particular brand either, ESPN simply wanted to do a fun experiment that complimented their programming and offered some physical feedback for viewers. I think they succeeded, it’s a really simple idea and I love the virtual-physical relationship you get from using real humans.

Story via Creativity Online.

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Posted 1 year ago

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The Bulmers Twitter Experiment

The next in Bulmers experiments focus’s on one simple idea - who tweets more, humans or birds? To take part, users simply tweet the hashtag #bulmers. Together we can out-tweet the birds!

Take part yourself between 1pm and 2pm (UK time) everyday, or by tweeting through their Facebook app.

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Posted 1 year ago

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OK Go experiment with Chrome For their new single All is not lost, OK Go have taken a leaf out of Arcade Fires book and created an experimental music video, using Googles Chrome browser. It’s nicely executed, if not a bit processor intensive, and well worth watching (as long as you have Chrome that is) It seems that recently a number of bands have been trying to find new ways to promote their music online. Just last week we saw the Vaccine’s creating a user generated video entirely from Instagram photos. Last month we saw The Kaiser Chiefs experimenting with a user generated album, by giving users the choice of what tracks made the album. And, let’s not forget the wonderful work Chris Milk has done in The Wilderness Downtown and 3 Dreams of Black. But what does this mean for the music industry? This is something I explored in a previous post. Do social and digital-based music videos mean the end of MTV as we know it? Are we seeing the end of static music videos and ushering in a new era, an era where users and technology are very much at the heart?

OK Go experiment with Chrome

For their new single All is not lost, OK Go have taken a leaf out of Arcade Fires book and created an experimental music video, using Googles Chrome browser. It’s nicely executed, if not a bit processor intensive, and well worth watching (as long as you have Chrome that is)

It seems that recently a number of bands have been trying to find new ways to promote their music online. Just last week we saw the Vaccine’s creating a user generated video entirely from Instagram photos. Last month we saw The Kaiser Chiefs experimenting with a user generated album, by giving users the choice of what tracks made the album. And, let’s not forget the wonderful work Chris Milk has done in The Wilderness Downtown and 3 Dreams of Black.

But what does this mean for the music industry? This is something I explored in a previous post. Do social and digital-based music videos mean the end of MTV as we know it? Are we seeing the end of static music videos and ushering in a new era, an era where users and technology are very much at the heart?

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Posted 2 years ago

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Experimental Urban Projection in Sao Paulo

Lovely animated projection on the streets of Sao Paulo for MTV. 

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